Which Core Web Vital should you fix first?
Fix the metric failing for the most important page type and the largest share of real users. The answer may differ between landing pages, article pages, and checkout.
Making the metrics Google measures move: INP, LCP, CLS, and the performance budget that keeps them green.

Core Web Vitals work fails when teams optimise the audit tool instead of the page people use. Start with field data by template, device, and traffic source. Then trace LCP, INP, and CLS to the server, browser task, asset, or component causing the delay.
One fast test run is not a control system. Set budgets for server response, JavaScript, images, fonts, and third-party scripts. Check them in delivery and watch field data after release so performance drift becomes visible before rankings or conversion fall.
Fix the metric failing for the most important page type and the largest share of real users. The answer may differ between landing pages, article pages, and checkout.
Lighthouse is one controlled test. Search Console aggregates real Chrome visits over time. Device mix, geography, cache state, and user behaviour make the field result different.

Map a mobile INP URL group to the user action, latency phase, responsible script, fix, and field-data validation.

How to stop websites getting slower after launch.
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