Category

SEO

Earning organic traffic that compounds: technical foundations, content that answers real questions, and measurement that holds up.

Project review with stakeholders
Performance dashboard showing Core Web Vitals metrics and INP score

Core Web Vitals in 2025: INP, thresholds, and fixes

INP replaced FID as a Core Web Vital in March 2024. The three metrics, good vs poor thresholds, common failure points, and how to fix them.

Read guide ↗

Search analytics dashboard showing AI-powered search citations

AEO, GEO, and SEO: optimising for AI search

What Answer Engine Optimization and Generative Engine Optimization mean for B2B teams, and what to do differently now that AI answers first.

Read guide ↗

Web design agency in Wiesbaden reviewing a B2B website project

Web design agency Wiesbaden: services, pricing and how to choose

What a web design agency in Wiesbaden delivers, what it costs, and how to choose between a WordPress agency, advertising agency, SEO agency, and creative agency.

Read guide ↗

B2B website build project showing CMS content editing on a laptop

WordPress vs headless CMS for B2B sites

Control, speed, editorial experience, and cost compared. The honest answer for B2B teams deciding how to run their next website.

Read guide ↗

Structured data markup being reviewed for an article page

Structured data that gets you cited by AI answers

How AI Overviews and ChatGPT pick sources, the schema types that matter, a practical checklist, and how to measure citations.

Read guide ↗

Concrete solution

Bring the operational risk.You get a clear diagnosis and a concrete next step.

or book a 15-minute call

We are the right fit if you want a team that pushes back when it matters. See outcomes and metrics

Reviewing first?

Company evidenceon the site.

Engagements with commercial outcomes on Work. Team bios and operating model on About. Nothing to download. Review it before you commit to a call. Open to review. Commit when ready.